Post by account_disabled on Mar 11, 2024 3:50:41 GMT
23. Customer lifetime value (CLV) Customer lifetime value (CLV) is how much monetary value you can expect a customer to bring to your business over their lifetime. 24. Return on investment (ROI) Next, we have return on investment, or ROI. ROI is a metric for evaluating how much value you get for what you spend on your marketing. Marketing costs money, and ROI helps you see if you’re earning back the money you spent with a decent-sized profit. 25. Return on ad spend (ROAS) Return on ad spend is how much money you earn for your investment in paid advertising.
26. Advertising cost of sales (ACoS) Advertising cost Chinese Australia Phone Number List of sales is how much money you spend on advertising for each dollar of revenue you earn. 27. Key performance indicator (KPI) Key performance indicator (KPI) is a metric that helps you see how effective your marketing is. are KPIs, like cost per lead and ROAS. Those numbers give you a sense of how successful your campaigns are. 28. Objectives and key results (OKRs) Objectives and key results (OKRs) These are specific goals you set for your marketing campaigns, along with the metrics you plan on using to measure them.
So, you might set a goal of earning more valuable clients, and you plan to use customer lifetime value and CPL to help you measure the success of that goal. Well, that’s all the marketing terminology we’ve got time for in this video If you want to learn more about any of those marketing terms, or if you want to find out about new ones, you can subscribe to our YouTube channel, or to our email newsletter. Thanks for watching, and joining me on this safari! I will see you next time! Matthew Gibbons Matthew is a marketing expert focusing on the SEO & martech spaces.
26. Advertising cost of sales (ACoS) Advertising cost Chinese Australia Phone Number List of sales is how much money you spend on advertising for each dollar of revenue you earn. 27. Key performance indicator (KPI) Key performance indicator (KPI) is a metric that helps you see how effective your marketing is. are KPIs, like cost per lead and ROAS. Those numbers give you a sense of how successful your campaigns are. 28. Objectives and key results (OKRs) Objectives and key results (OKRs) These are specific goals you set for your marketing campaigns, along with the metrics you plan on using to measure them.
So, you might set a goal of earning more valuable clients, and you plan to use customer lifetime value and CPL to help you measure the success of that goal. Well, that’s all the marketing terminology we’ve got time for in this video If you want to learn more about any of those marketing terms, or if you want to find out about new ones, you can subscribe to our YouTube channel, or to our email newsletter. Thanks for watching, and joining me on this safari! I will see you next time! Matthew Gibbons Matthew is a marketing expert focusing on the SEO & martech spaces.